Business by Janice

Writing your first blog post is daunting to say the least. You’ve spent hours researching the subject but there comes a moment like getting into the car for your first driving lesson, when you can’t put it off any longer. So here goes..

We all know something about something. Having been in business for 25 years, (8 of those with my own business ), lived in Madrid for 19 and been involved in the EFL world for 14, I think I’ll have plenty to say about all these topics. I’m also trained as a Small Business Coach through The Coaching Academy in the UK so there’ll also be some classic coaching stuff creeping in, especially related to business owners “finding their way” with their company, and aligning their values to the culture of their business which is an all time favourite interest of mine.

There are going to be several main topics on this blog, (I thought it would be a good idea to forewarn you so you can decide if it’s worth you checking in here ever again!!):

I’m going to be talking about

• The challenges and issues facing the EFL sector in Madrid
• Running a language school – the ups and downs and how to move forward
• Growing a business in general
• Small Business Coaching

It’s true, there is a huge demand for English in Madrid but the sector is plagued with many problems which need addressing or at least talking about. There’s lots of material via different sites and blogs posted by teachers, but I’ve seen nothing so far written by language school owners putting their side of the case. And what about the clients? Most clients are completely in the dark about what it takes to provide an excellent service.

At the end of the day, what any serious business professional is interested in is giving value for money in a way that provides job satisfaction for everyone involved. Is this possible in the TEFL industry…. We shall see!